Hundreds of businesses in the UK, US and Australia have been choosing us as their online retailing partner since 2008 because of our innovative ecommerce platform, specialist ecommerce marketing knowledge and our ability to deliver substantial results.
FUEL YOUR BUSINESS SUCCESS
Growing your online sales requires the right combination of ecommerce technology, researched and targeted marketing, a well thought through pricing and promotion policy plus great content and outreach programs.
Product Listing Ads are a new way to advertise products on Google that returns better revenues.
Contact us now and we'll tell you what's required to get started. We'll also give you an indication of what budget will be required for a test campaign.
Enquire about PLA's today
Use our innovative, proven ecommerce system to sell more online & keep up-to-date.
Benefit from our specialist ecommerce marketing know-how to drive up your revenues.
Identify conversion bottlenecks & sales opportunities with our pinpoint analysis.
As Seen At
Startup - £1/3m Business In 1st Year
Starting up in business is about a great money-making idea being properly researched and getting it to take off quickly and generate revenues. This is exactly what we did for Skirtech, building a profitable fast-growth business within their first year trading online.
Having an old, outdated website will hold back your online sales as web innovation marches on relentlessly. This case study looks at how changing from an old, tired platform to a fresh, constantly updated one can reap real rewards and boost revenues.
Recognising you have a great existing opportunity but lacking the time, focus and available budget to exploit it means missed revenue generation. This case study looks at how Wildfire Internet responded to a request by a company and helped to exploit an opportunity.
Giant Strides, a footwear retailer has consistently struggled to get a positive ROI from Standard Google Ads. The majority of traffic available through this channel relate to head term searches that contain the names of branded products. This leads to people clicking on ads who may have been looking for a range or size of products they didn’t stock. This type of wastage can be avoided in a well run PLA’s campaign.
700% Return On Investment
We researched the product data that Google requires in the feed and carried out a data improvement exercise to ensure good data quality within the product feed. We initially set a small test budget to analyse the conversion rate was going to be sufficient, this budget was quickly increased based on the excellent results received.
The PLA campaign is currently enjoying an ROI of over 700% and now accounts for roughly 30% of website turnover. We are now increasing the cost per clicks and the campaign budget. We will capture more traffic whilst ensuring a good conversion remains.
Atlas Handling UK Ltd are the UK's largest stockholder of castors and wheels in the UK. The challenge we faced with the management of their Adwords campaign was the high cost of head terms such as the keyword "castors". Coupled with a poor revenue return this left us with a badly performing account. We created PLA's as soon as the service was made available in the UK, using a small test budget and haven't looked back since! Advertising in Google Shopping is attracting more clicks on the same set of keywords for a lower cost per click (CPC).
1000% Return On Investment
The conversion rate is many times greater, which has resulted in a return on investment (ROI) of over 1,000% across the last quarter.