Wildfire Internet | Ecommerce Marketing

Important Changes Coming Up In 2021

In this newsletter we are going to cover a number of important subjects including legislative changes affecting VAT, Google's latest algorithm change, an upcoming upgrade to the REC+ website ser… Continue Reading »

We are 12 today

Wildfire Internet is 12 years old today! We started in 2008 during the economic crash and now we celebrate during the coronavirus pandemic. Is it us? We have seen a huge amount of change in the … Continue Reading »

Increasing Integration: Multi Store, Product Variations & API updates

We have been rolling out a series of new features as part of our continuing drive for greater automation and efficiency for clients. There are four main areas for integration we have been develo… Continue Reading »

Analysing The Shift In Online Retail Sales Due To COVID-19

When COVID-19 first struck, nobody knew what to expect. The instant reaction was to protect staff and then to batten down the hatches. We immediately instituted a daily 'war room' to monitor wh… Continue Reading »

How Often Do You Check Your Checkout?

Ecommerce websites are often updated by different people for different reasons. Let's consider some of those:

Product data changes via imports
Design changes
Addition of 3rd party scripts

New For B2B Retailers: Quickshop Feature Allows Faster Order Entry

Business to Business Retailers (B2B) now have another feature to serve their business customers better with the introduction of the Quickshop feature in REC+. This adds to other existing B2B fun… Continue Reading »

Building Out Useful Content With Expert Answers

We have recently added a new feature called Expert Answers which allows potential customers to find answers to previously asked questions directly on your product or business pages. This provide… Continue Reading »

Introducing New Premium Ecommerce Features

The additional Premium Ecommerce subscription allows subscribers to use a premium set of ecommerce features only made available under that subscription, as well as receiving heavily discounted p… Continue Reading »

Introducing Business Intelligence Into REC+

We have been working to bring actionable business intelligence into our REC+ ecommerce software. We are pleased to let you know this has now been released as our Website Recommendations system w… Continue Reading »

Gaining An Advantage From Data Science

In this article we look at how to practically apply data science principles to your REC+ store.

As technology moves on at pace, forward-looking businesses are looking to harness data to gain ad… Continue Reading »

Paypal Upgrade Recommendation

Applies To: Ecommerce Sites Taking Standard Paypal Payments Through The Checkout Process
Does Not Apply To: Paypal Encrypted and Paypal Express methods, or Form payments

We have recently rec… Continue Reading »

Weekly Tips, Email By User Tag, Manufacturer Meta Data, Google Tag Manager & More

We have introduced a number of enhancements including Weekly Tips to help admins with your conversion optimisation program, being able to email by user tags so you can precisely segment who rece… Continue Reading »