ECOMMERCE SPECIALISTS

Expert advice, ecommerce software, AI and digital marketing, since 2008.

 

GROW YOUR ONLINE ECOMMERCE BUSINESS
& INCREASE YOUR PERFORMANCE


0330 311 2810

Ecommerce Business Growth

WHO WE WORK WITH

AUTOMOTIVE AFTERMARKET

MANUFACTURERS

MERCHANDISERS

B2B, B2C & D2C MODELS

SELLERS NEEDING MULTIPLE CONNECTED STORES

UK & INTERNATIONAL SELLERS

SMEs & STARTUP OPPORTUNITIES

SERVICE PROVIDERS

GOVERNMENT & LARGE ENTERPRISE (HTTPS Scanning)

AI IS HERE

 

Spending over £20,000 per month on Google Ads with more than 500 products? Use AI to boost ROAS by 25-60%. Let's get started.

0330 311 2810

CONSULTING & MANAGED SERVICES

The outcome of these services is to position your business for further growth, higher profitability, competitive advantage and finding the 'sweet spot' of turning your ecommerce website into a money-making machine.

CONSULTANCY & PROFIT FOCUS

Tap into our ecommerce experience to assist with specific online retailing challenges, overview of digital marketing programs, conversion optimisation, revenue & profit focus analysis and managing change programs, contract negotiations, ecommerce continuous improvement and more. Available on retainer or fixed term projects.

ECOMMERCE & AI STRATEGY

Assistance in setting a clear ecommerce strategy with measurable business outcomes and introducing AI and automation. We work constructively with your in-house team and external 3rd party providers to agree best outcomes for the business and write up a series of recommendations and a prioritised roadmap to achieve them, with learning points from our gained ecommerce experience. 

DIGITAL MARKETING

We work with you to provide a full range of managed digital marketing services. This includes paid ads through Google, Youtube and Bing and social media campaigns on facebook, twitter and tiktok. We work hand-in-glove with you on marketing and promotion planning, analyzing your SEO and product data quality and oversight of existing campaigns run by 3rd parties to ensure the correct KPIs are measured and improved.

CONVERSION RATE OPTIMISATION

Analysis of your existing website to improve the return from your existing traffic, including an experiential analysis of the checkout process, competitor analysis, price comparison, 'broken window' testing, CES feedback loops, NPS scoring, lead management for more.


ECOMMERCE WEBSITES & BI 

Are you looking to change your website technology? Wildfire's proven REC+ platform is our fully featured, mobile-friendly ecommerce website builder & CMS with extensive marketing capabilities used by hundreds of SMEs serving UK and international market. REC+ brings enterprise-level premium features for a fraction of the cost.

REC+ powers ecommerce websites for manufacturers, merchandisers and informational sites for service companies. It is much more than just a website builder though. Advanced features include multistore management to sell your products on different branded or geographic websites, in-built CRM with telesales orders, highly targeted email campaigns, content personalisation, automated email tasks and price lists for resellers, plus loyalty and VIP systems. Powerful in-built BI reporting also allows you to make data-driven decisions to keep moving the business forward.

Engineered and supported by us in the UK and GDPR compliant, REC+ is fully hosted and continuously updated with new features, multi-layered security updates and software patches ensuring your website is always up-to-date, secure and on the latest available version. The server infrastructure is mirrored in a failover configuration with data backups taken and stored for typically 6 months. All new features are fully documented and available in our comprehensive knowledge centre. All updates are performed automatically overnight and this is all included in our modest monthly service charge.

Being a 100% self-financed British SME, we are incredibly proud to compete against US software giants and provide a highly personal level of service and expertise to our customers that goes above and beyond expectations whilst delivering substantial growth.

Read our environmental statement on how we deliver lower carbon footprint websites & services.

Highlight on REC+ Multistore

Feed products from your master website to connected replica websites, which can be branded and managed independently. For example, replicate from a UK store to your US and Asian subsidiaries; or use differentiated branding to sell to different market segments.

1. More efficient

Setup products in one single place & automatically replicate to other connected sites. Choose which products transfer and what data. 

2. Always up-to-date

Keep products up-to-date across your different sites, whilst retaining control on price setting for different currency zones. 

3. Sell more

Achieve more sales by having branded sites matching geolocation or market segment with the ability to run different promotions on an individual store basis. 

PRICE INTELLIGENCE TO BEAT THE COMPETITION

Price comparison is a cornerstone of your ecommerce success to understand if your products are under-priced or over-priced and discover how competitors are running promotions and reacting to your price changes.

Our Vizitas Price Compare app let's you track competitor price changes to understand your price point within the market. Combine this with visitor data and conversion rates to determine which over-priced products to prioritise for promotions and which under-priced products can support price increases to increase your margins.

BUSINESS INTELLIGENCE FOR DATA-DRIVEN DECISIONS

Our in-built suite of BI tools allows you to quickly analyse and understand trends in your data, identify at-risk customers and to manage your store and eliminate administrative issues.

Report Builder lets you create custom reports which remove information overload and ensures you and your management team have the insights to make the right decisions for the business. The User Purchases report highlights at-risk customers plus your rising starts, allowing your sales team to focus their activity on retention and growth opportunities. 

Google Product Feed Monitoring

An essential tool to monitor your products are in Google Merchant Centre and alert you when there are any issues so you can resolve them quickly.

Monitor thousands of products in your catalogue for Google Merchant Centre feed disapprovals, issues and whether in or out of stock and other attributes. Set up specific product groups to monitor promotions, weekly deals, bestselling and high value or high quantity products. Receive a daily early morning email summary of any account problems or product issues. Essential for staying on top of your catalogue and ensuring products are available for advertising so you hit your monthly targets. 

Creating value for our clients

Our depth of technical expertise plus business and marketing experience allows us to add value to our clients, both in terms of generating revenue, providing innovative direction on the web and driving cultural change within their teams to achieve more.

Advancing technology, especially AI, presents a strong opportunity to open up a greater lead over competitiors and close the gap on big retailers.

Switching to REC+ was the best thing we ever did. We have 10x the volume of sales using this software than ever before. The support is unbelievable, professional and quick. The team understand us as a business and keep us updated with astounding functionality.
Russell Butt, Business Manager Forge Motorsport
Prospect Manager is helping us to transform our internal sales culture and drive more revenues."
Sarah Ryan, Managing Director BES
The combination of the software together with marketing support has provided significant year-on-year growth for our business.
Emmanuel Charbonnel, UK Managing Director Postboxshop

Are You Our Ideal Ecommerce Client?

We are looking to work with a small number of established UK manufacturers and online retailers with revenues between £1m - £50m who are seeking to grow their businesses and either need strategic guidance, technological advancements or more performant marketing. We are also open to partnering with well-funded startups with aggressive growth plans on a risk reward basis. Are you our ideal customer? Let's start a conversation.

GOVERNMENT & ENTERPRISES 

We are the trusted providers of the HTTPS Checker & Reporter apps used worldwide by governments, public sector organisations, charities, publishers and enterprises with very large websites to scan.

 

These apps allow you to check your website for common HTTPS migration issues at scale (millions of web pages) using our proprietary technology. 

Find insecure HTTP content loaded over HTTPS to keep data private, unmodified and trusted by visitors then monitor your web pages with CSP violation reporting. 

Over 100,000 scans run by 20,000+ users to help migrate & manage their sites on HTTPS worldwide, including: