Blog › Google Launches "Store Visits" Metric In AdWords, To Help Prove Online-To-Offline Impact

Google Launches "Store Visits" Metric In AdWords, To Help Prove Online-To-Offline Impact

Google Launches "Store Visits" Metric In AdWords, To Help Prove Online-To-Offline Impact

Measures impact of search ads on in-store traffic as part of AdWords Estimated Total Conversions.

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